Pet Pharma — Dennis Greeley

As CD on several Elanco brands, we’re always looking for breakthrough
in the complicated landscape of pet/vet advertising.

Each campaign was a herculean 360 effort,
aimed at breaking through to pet owners and vets.

• OLV
• Vet Detailer
• In-Clinic Poster
• Pet Owner Brochure
• 100+ page Global Playbook
• Banners
• Social

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Galliprant is an osteo-arthritis drug for dogs. Previous work was very upbeat and celebratory,
we looked to show the emotion of what arthritis is truly threatening.